Fostering effective organizational change in today’s ever-evolving corporate landscape is crucial to business growth and success. The ability to balance company-wide initiatives with new technologies while still adapting to market trends can sometimes seem like an insurmountable challenge for organizations.
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Kami Huyse, CEO of Zoetica, provides advice for PR agencies on how to integrate and embrace the power of generative AI – offering insights into ethical issues, future trends, and applications such as personalizing AI voices. An accomplished author and keynote speaker, Kami also shares her thoughts on the future of communication strategies and the impact of technology on the evolving landscape of marketing and public relations.
Advantages and Applications of Using GenAI in Public Relations Read More »
Joy Murao, CEO & Founder of Practice Aligned Resources, discusses how practice support has changed over the years and what’s needed in today’s era of AI. She explains the pivotal role that education, proper resource management and technology competency has in enhancing staff efficiency and revenue generation for law firms and legal departments.
The Importance of Practice Support and Technology to the Legal Process Read More »
Marla Mattenson shares her strategies to revolutionize the sales process using the innovative approach “The Ethical Sales Process.” Marla will provide tips that empower law firms to leverage authenticity in their sales efforts, enabling them to close deals with integrity and trust. Her unique approach not only boosts team performance but also leads to higher
How to Awaken Your Sales Team and Elevate Your Sales Process Read More »
Derek Barto, Founder & Principal Consultant of Barto Consulting LLP, provides advice to small and mid-sized law firms seeking to improve their financial performance and achieve long-term success. Barto Consulting specializes in financial management best practices and strategic consulting.
Improve Your Firm’s Financial Performance Read More »
