The Plat4orm Team, Author at Plat4orm

Shawn Gaines on Marketing & Storytelling Strategies for Client-Centric Experiences

4 The Record / June 27, 2022 / The Plat4orm Team

Shawn Gaines, Chief Marketing Officer at Sertifi, discusses how marketers can build meaningful and authentic marketing strategies to create the best client-centric experiences regardless of what industry you might find yourself. Shawn also shares marketing best practices and lessons learned from his time at Relativity and Able.

Shawn Gaines on Marketing & Storytelling Strategies for Client-Centric Experiences Read More »

Sabrina Horn on Creating the Foundations to be an Authentic & Successful Leader

4 The Record / June 14, 2022 / The Plat4orm Team

Sabrina Horn, founder of legendary Silicon Valley PR firm Horn Group, discusses key components of successful leaders and entrepreneurs, and how integrity and authenticity are the core foundations of your company’s success.

Sabrina Horn on Creating the Foundations to be an Authentic & Successful Leader Read More »

Minoo Razavi on Digital Marketing Strategies & The Power of the Written Word

4 The Record / May 12, 2022 / The Plat4orm Team

Minoo Razavi, legal industry digital marketing maven, shares her thoughts on strategies, tools and analytics, and how to utilize the power of content and empathy in the field of digital marketing.

Minoo Razavi on Digital Marketing Strategies & The Power of the Written Word Read More »

Legalweek 2022 Recap: Back To Normal

Blog / March 23, 2022 / The Plat4orm Team

When I started at Plat4orm in January of 2020, one of my very first assignments was attending Legalweek in New York City. Legalweek is an annual industry conference for legal professionals and legal technology vendors. As a new employee, attending Legalweek was an exciting venture. Not only was this experience a chance to meet my

Legalweek 2022 Recap: Back To Normal Read More »

Simon Corbett on 2022 International PR Trends and Tactics

4 The Record / February 22, 2022 / The Plat4orm Team

Host Valerie Chan speaks to Simon Corbett, Founder and CEO of The Jargon Group, regarding his insights on international PR trends he’s seeing, such as social responsibility and transparency, as well as using creative and multi-channel PR campaigns to raise visibility and engage stakeholders.

Simon Corbett on 2022 International PR Trends and Tactics Read More »

Lessons Learned from My First Year at a PR Agency

Blog / January 27, 2022 / The Plat4orm Team

As a public relations professional, I often get the “What exactly do you do?” question from family and friends who view my job as, well, esoteric. Sure, on the surface they get what public relations entails – “You manage external or public communications for people…right?” But it wasn’t until I joined Plat4orm PR that my

Lessons Learned from My First Year at a PR Agency Read More »

New Year, New Celebrations from the Plat4orm Team

Blog / January 7, 2022 / The Plat4orm Team

As the sun set on 2021 and rose on 2022, the Plat4orm team took a few minutes to reflect on our proudest accomplishments from the last year, both personal and professional, and what we are looking forward to most in this new year. Like many of you, we’ve been busy – moving to new homes,

New Year, New Celebrations from the Plat4orm Team Read More »

Plat4orm Team Spotlight: David Splivalo

Blog / October 29, 2021 / The Plat4orm Team

Name: David Splivalo Location: San Francisco Bay Area Role: Managing Director Years with Plat4orm: 5 months What brought you to Plat4orm? What aspect of your role do you enjoy the most? I’ve been immersed in the high-tech agency PR business since the .com boom when I landed my first job at a well-known Silicon Valley firm and ran my own boutique PR agency for 13 years so Plat4orm was a natural fit for my

Plat4orm Team Spotlight: David Splivalo Read More »

Plat4orm Team Spotlight: Danielle Kane

Blog / September 24, 2021 / The Plat4orm Team

Name: Danielle Kane Location: New York Role: Associate, Media and Influencer Relations Years with Plat4orm: One What brought you to Plat4orm? What aspect of your role do you enjoy the most? I was interested in Plat4orm because of the agency’s emphasis on B2B PR. As a former B2B journalist, I thought it would be a

Plat4orm Team Spotlight: Danielle Kane Read More »

Plat4orm Team Spotlight: Jessi Adler

Blog / August 27, 2021 / The Plat4orm Team

Name: Jessi Adler Location: Michigan Role: Director What brought you to Plat4orm? What aspect of your role do you enjoy the most? After years of the corporate commute and the same four brick office walls, I sought a new opportunity and found Plat4orm – a virtual agency that embodies and supports my vision of what

Plat4orm Team Spotlight: Jessi Adler Read More »

Author name: The Plat4orm Team